In The News
Want to know more? Reach out to [email protected] to gain additional information, set up an interview with a Tough Mudder representative, or get credentialed to attend an event. Journalists receive free participant entry–let us know if you think you’re tough enough.
Meet the Tough Mudder foundervia BBC Today
Nearly a million people worldwide took part in the endurance event Tough Mudder last year. Its founder Will Dean explains its appeal, saying it is the social aspect of the challenge that particularly "resonates" with participants.
Are you tough enough?via FOX Business
Alex Patterson of the Tough Mudder on creating obstacle course challenges and events and sponsorship.
Tank Away: Tough Muddervia ABC Boston
ABC Boston anchor Erika Tarantal travels to Vermont to experience the challenges of the Tough Mudder event.
How Tough Mudder became a phenomenonvia The Telegraph
Electric shocks, icy water and endless filth - Tough Mudder is the endurance test that throws everything at its competitors. Charlie Parrish meets the two Englishmen behind this new global phenomenon.
A Case Study in How the "Brand" Concept Makes Case Studies Stupidvia Gawker
The New Yorker website, not to be confused with the New Yorker print magazine, is thinking about status today. ...
8 Craziest Adventure Run Obstaclesvia ThePostGame
Adventure races like the Warrior Dash and Tough Mudder like to keep participants on their toes -- because jumping into freezing water or crawling through electrified fencing just isn't enough. ...
Event Innovators 2014: Will Deanvia BizBash
The C.E.O. & co-founder of Tough Mudder aims to provide shared experiences through his obstacle courses, which have drawn 1.3 million participants to date.
Team Sports Can Build Team Spirit At Small Firmsvia Wall Street Journal
Athletics Can Be A Great Motivator. Just Be Sure Not To Put Too Much Pressure On Employees.
The science behind the Tough Mudder Challengevia Wired UK
For super-fit thrill-seekers, cardio is not enough. They want to be electrocuted and battered while dragging themselves around a filthy assault course.
Tough Mudder's CEO depending on a teamvia Fast Company
The CEO of what might be the world's dirtiest, most difficult endurance event knows you're only as good as your team.
C-SUITE: Tough Mudder CEOvia HuffPost Live
Will Dean, founder and CEO of hardcore obstacle course Tough Mudder, joins HuffPost Live to discuss entrepreneurship, athletics and much more.
Tough Mudder's Filthy Challenge to Get Dirtiervia Bloomberg TV
Tough Mudder CEO Will Dean tells Bloomberg how he keeps runners loyal to his brand in this week's "Small to Big" installment.